Facebook is once again revamping the “video” section of its app, this time rebranding it as “reels.” The tab, previously known as “video” and formerly “watch,” will now be unified under the “reels” umbrella, encompassing all video content on the platform, regardless of length or production style.

According to Meta, this change aims to simplify the video-sharing experience for users and creators. Previously, users had to choose between uploading a “reel” (short, recommended clips) or a “video” (live, longer-form, or friend-only content). This distinction will no longer apply, making it easier for users to share video clips.

Initially, “reels” were designed for short-form videos of one minute or less. However, Meta has gradually expanded the format. On Instagram, Reels can now be up to three minutes long. In contrast, Facebook will not have an upper limit on “reel” length. As Meta explains, users will be able to create and share reels of any length or orientation, ranging from quick, 30-second vertical clips to in-depth, 20-minute-plus horizontal episodes.

This change may cause some confusion, as the term “reels” is often associated with shorter, vertical clips. It also differs from Instagram’s video functionality, where Reels have time constraints. Furthermore, this shift may raise privacy concerns, as reels are typically public posts, whereas many Facebook users upload videos intended only for their friends (Meta will prompt users to review their privacy settings to ensure their clips reach the intended audience).

Meta notes that the changes will be rolled out gradually over the coming months, giving users time to adjust to the new format.