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Sonos Embarks on Restructuring Plan, Eliminating 200 Positions

Sonos is undertaking a significant restructuring plan that will result in the elimination of approximately 200 positions at the company. Interim CEO Tom Conrad announced the news in a call with the team, followed by a public announcement on the company’s website.

Reorganization Efforts

Conrad stated that the company is reorganizing its Product organization into functional groups for Hardware, Software, Design, Quality, and Operations. This new structure will allow for cross-functional project teams to come together to improve the core experience and deliver new products. By simplifying the organization, Sonos aims to enhance its overall performance and competitiveness.

Financial Challenges and Recent Layoffs

Sonos has been facing significant financial and public relations challenges since the launch of its app redesign last year. The company has already laid off 100 employees in August and has seen the departure of its CEO, Patrick Spence, and Chief Product Officer, Maxime Bouvat-Merlin. Additionally, the company has altered some of its product release plans in response to the negative feedback and criticism.

Rumors of a New Streaming Box

Recently, rumors have circulated that Sonos may release a new streaming box in the coming months. This development comes after the company’s long-rumored streaming box was finally confirmed to be in development. The new streaming box is expected to be a significant addition to Sonos’ product lineup and could potentially help the company regain its footing in the market.


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