According to a report by Bloomberg News, Tesla is on the verge of launching its electric vehicles in India, marking the culmination of years of consideration. The company is set to open its inaugural showroom in Mumbai, with potential deliveries commencing as early as August, as stated in the report.

Just hours after the report’s publication by Bloomberg, Tesla established a dedicated account for its Indian operations on X, the social media platform owned by CEO Elon Musk. The account currently features a single post: an illustration of Mumbai’s skyline accompanied by the caption “Coming soon,” accessible via the account.

As Tesla expands into new markets, it is doing so amidst the exhaustion of existing ones, where its lineup of electric vehicles is becoming increasingly aged. Earlier this year, the company initiated sales of its EVs in Saudi Arabia, a nation rich in oil reserves. This expansion is part of a broader strategy to tap into new markets, as evidenced by its declining sales in Europe.

The Indian market poses unique challenges for Tesla, with pricing being a significant concern. Since the company will be exporting pre-built vehicles to the country, these vehicles will be subject to a 70% import duty, as reported by Reuters. In the past, Tesla engaged in discussions with Indian government officials regarding the possibility of establishing a manufacturing facility in the country, but ultimately did not proceed with the agreement, having previously come close to reaching a deal.