{"id":9877,"date":"2025-03-13T16:06:02","date_gmt":"2025-03-13T16:06:02","guid":{"rendered":"https:\/\/fusionmindlabs.com\/blogs\/google-get-to-know-you-via-gemini\/"},"modified":"2025-03-13T16:06:02","modified_gmt":"2025-03-13T16:06:02","slug":"google-get-to-know-you-via-gemini","status":"publish","type":"post","link":"https:\/\/fusionmindlabs.com\/blogs\/google-get-to-know-you-via-gemini\/","title":{"rendered":"Google: Get to Know You via Gemini"},"content":{"rendered":"\n<\/p>\n
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In the ongoing competition among AI chatbots, Google believes that providing unique content, such as personalized responses based on users’ internet habits, is key to retaining users.<\/p>\n

On Thursday, the company introduced Gemini<\/a> with personalization, an experimental feature for its Gemini chatbot apps that enables Gemini to leverage other Google apps and services to deliver customized responses. According to Gemini product director Dave Citron, Gemini with personalization can tap into a user’s activities and preferences across Google’s product ecosystem to provide tailored answers to queries.<\/p>\n

\u201cThese updates are designed to make Gemini feel less like a tool and more like a natural extension of you, anticipating your needs with truly personalized assistance,\u201d Citron wrote in a blog post provided to TechCrunch. \u201cEarly testers have found Gemini with personalization helpful for brainstorming and getting personalized recommendations.\u201d<\/p>\n

\"Google
Image Credits:<\/strong>Google<\/span><\/figcaption><\/figure>\n

Gemini with personalization, which will initially integrate with Google Search and later expand to other Google services like Google Photos and YouTube, arrives as chatbot makers, including OpenAI, attempt to differentiate their virtual assistants with unique and compelling functionality. OpenAI recently introduced<\/a> the ability for ChatGPT on macOS to directly edit code in supported apps, while Amazon is preparing to launch an \u201cagentic\u201d reimagining<\/a> of Alexa.<\/p>\n

Citron stated that Gemini with personalization is powered by Google’s experimental Gemini 2.0 Flash Thinking Experimental AI model<\/a>, a so-called \u201creasoning\u201d model that determines whether personal data from a Google service, such as a user’s Search history, is likely to enhance an answer. Narrow questions informed by likes and dislikes, like \u201cWhere should I go on vacation this summer?\u201d and \u201cWhat would you suggest I learn as a new hobby?,\u201d will benefit the most, Citron continued.<\/p>\n

\u201cFor example, you can ask Gemini for restaurant recommendations, and it will reference your recent food-related searches,\u201d he said. \u201cOr ask for travel advice, and Gemini will respond based on destinations you’ve previously searched.\u201d<\/p>\n

\"Google
Image Credits:<\/strong>Google<\/span><\/figcaption><\/figure>\n

This feature raises concerns about privacy, as it could potentially expose sensitive information. However, Google is making Gemini with personalization opt-in and excluding users under the age of 18. Gemini will ask for permission before connecting to Google Search history and other apps, Citron said, and display which data sources were used to customize the bot’s responses.<\/p>\n

\u201cWhen you’re using the personalization experiment, Gemini displays a clear banner with a link to easily disconnect your Search history,\u201d Citron said. \u201cGemini will only access your Search history when you’ve selected Gemini with personalization, when you’ve given Gemini permission to connect to your Search history, and when you have Web & App Activity<\/a> on.\u201d<\/p>\n

\"Google
Image Credits:<\/strong>Google<\/span><\/figcaption><\/figure>\n

Gemini with personalization will roll out to Gemini users on the web, except for Google Workspace and Google for Education customers, starting Thursday in the app’s model drop-down menu and gradually come to mobile after that. It will be available in over 40 languages in the majority of countries, Citron said, excluding the European Economic Area, Switzerland, and the U.K.<\/p>\n

Citron indicated that the feature may not be free forever.<\/p>\n

\u201cFuture usage limits may apply,\u201d he wrote in the blog post. \u201cWe’ll continue to gather user feedback on the most useful applications of this capability.\u201d<\/p>\n

New models, connectors, and more<\/h2>\n

As added incentives to stick with Gemini, Google announced updated models, research capabilities, and app connectors for the platform.<\/p>\n

Subscribers to Gemini Advanced, Google’s $20-per-month premium subscription, can now use a standalone version of 2.0 Flash Thinking Experimental that supports file attachments, integrations with apps like Google Calendar, Notes, and Tasks, and a 1-million-token context window. The context window refers to the text that the model can consider at any given time \u2014 1 million tokens is equivalent to around 750,000 words.<\/p>\n

Google stated that this latest version of 2.0 Flash Thinking Experimental is faster and more efficient than the model it replaces and can better handle prompts that involve multiple apps, like \u201cLook up an easy cookie recipe on YouTube, add the ingredients to my shopping list, and find me grocery stores that are still open nearby.\u201d<\/p>\n

Perhaps in response to pressure from OpenAI and its newly launched tools<\/a> for in-depth research, Google is also enhancing Deep Research<\/a>, its Gemini feature that searches across the web to compile reports on a subject. Deep Research now exposes its \u201cthinking\u201d steps and uses 2.0 Flash Thinking Experimental as the default model, which should result in \u201chigher-quality\u201d reports that are more \u201cdetailed\u201d and \u201cinsightful,\u201d Google said.<\/p>\n

Deep Research is now free to try for all Gemini users, and Google has increased usage limits for Gemini Advanced customers.<\/p>\n

Free Gemini users are also getting Gems<\/a>, Google’s topic-focused customizable chatbots within Gemini, which previously required a Gemini Advanced subscription. And in the coming weeks, all Gemini users will be able to interact with Google Photos to, for example, look up photos from a recent trip, Google said.<\/p>\n<\/div>\n\n
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